Two long standing advertising and public relations agencies have blended into a single large firm serving northeastern Pennsylvania clients.
Sweda Advertising, established in 2004, and Condron Media, a 29-year-old firm, have combined forces to form Condron Sweda Advertising. The two firms have generated over $100 Million in collective client billings to date. The combined entity, Condron Sweda Advertising, boasts a deep in-house roster of 12 skilled, experienced team members comprised of Account Executives/Brand Managers, Media Planners, Content Writers, Graphic Designers, Audio/Video Producers/Directors, Public Relations Strategists, Print Managers, and Digital/Web Specialists offering 60 impactful advertising, marketing, and public relations services to clients.
The new agency’s collective client base is representative of varied arenas: medical, legal, education, industrial, corporate, non-profits and political.
“This merger is a significant benefit to our clients,” stated George Sweda, partner in the new company. “Adding the Condron Media pros with our team expands our services and increases our bandwidth to current and future clients.”
Phil Condron, the other partner in the new agency added, “Our teams have been working collectively on specific projects for a few years now, and our areas of expertise mesh well and complement each other seamlessly. Together, we’ll have the strengths of both staffs working together providing a complete menu of services.”
A Veteran-owned business, Condron Media has been selected Small Business of the Year by the Greater Scranton Chamber of Commerce’s Scranton Awards for Growth and Excellence (SAGE Awards) as well as honored for Best Practices in Marketing & Communication at the annual event that recognizes outstanding businesses in northeastern PA. Condron Media was also a finalist in the first prestigious statewide Governor’s Impact Awards. In addition, both firms have received numerous industry accolades including national Telly, Communicator, and American Advertising Foundation Awards.
Both Phil Condron and George Sweda have been recognized by the NEPA advertising community as recipients of the AAF’s prestigious Silver Medal Lifetime Achievement Award. This award is presented to an outstanding individual in the advertising/marketing field that has made an impact and has been active in furthering the industry’s standards, creative excellence, and responsibility in areas of social concern.
Both companies have had offices in the same building in Clarks Green and will now share the combined space. With nearly 50 years of the combined firms’ experience in marketing, the Condron and Sweda firms have been the primary strategists behind some of the most creatively tailored regional advertising and marketing campaigns. Transforming clients’ expectations into compelling messages that form lasting, top-of-mind impressions with consumers has been a point of pride for both teams.